I have a friend who says that everyone gives you presents on your birthday but the one who should be honored is your mother after all, she's the one who did all the work! In the case of the Shalit's then this day is a significantly sad one.Aviva Shalit actually apologized to her son
"Sorry for failing to bring you back home to this day, despite our many efforts," she said.
It's not that efforts aren't being made. But it is a very frustrating situation since Israel has to deal with the Hamas. These people don't go by any civilized rules. The Red Cross has not even been allowed to visit Gilad. This leaves concerned civilized governments and citizens to use largely ineffective means. Petitions and demonstrations don't work so well to influence murderers like the Hamas. But keeping Gilad in the news has at least helped to convince Hamas that a live Gilad Shalit is worth more than a dead one.
On that note, I'd like to nominate David Appletree of the Jewish Internet Defense Force for the Send a Friend to the Second International Jewish Bloggers Convention. Thanks to NBN for organizing it!